Assess affiliate offers by country and device
Find differences hidden inside an aggregate conversion rate.
Split traffic by eligibility first
If an offer accepts only US orders, a global click count can make eligible performance look weak. Report total clicks for page economics and eligible clicks for offer diagnostics. Label which number each rate uses.
Compare comparable audiences
Suppose US desktop clicks produce $100 from 200 clicks and US mobile produces $90 from 600. Inspect mobile destination, checkout, and approval rates before assuming visitors are less valuable. The two segments may see different prices or forms.
Fix reader-facing restrictions
Show availability and plan differences where people choose a product. Use eligible destinations only when you can verify they meet the same purpose. Revisit the split after changes, including unclassified traffic so a tracking gap does not appear as a new market.
Try a related tool
Measure earnings per tracked referral click after refunds and reversals. Use counts and commissions from the same cohort.
