Calculate the value of a partner’s higher conversion rate
Find the payout reduction you can accept for a better merchant experience.
Compare expected commission per eligible click
At a 1.5% approved conversion rate and $48 per order, a partner earns $0.72 per click. A competing offer at 2.4% needs $30 per approved order to match it.
Check why conversion differs
Inspect eligibility, destination relevance, and purchase terms. A partner that gets more trial signups may still have fewer approved orders. Use the same event definition for both forecasts.
Protect the comparison from noisy samples
Include click and order counts. A partner with five orders cannot support the same confidence as one with 100, especially if a promotion drove most outcomes.
Try a related tool
Measure earnings per tracked referral click after refunds and reversals. Use counts and commissions from the same cohort.
